LAUNCHING YOUR FUNDRAISER
See below for a step-by-step tutorial on launching your
Sun-Oka Fruit Farms fundraiser.
Step 1. Create an account
Use this link to access the registration page: REGISTER HERE
The page will open in a new window so that you can easily refer to these instructions if needed as you go through the setup process.
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*IMPORTANT The link above is only to be used to register your account. Not to login to your account in the future. Once registered, you will receive an email with the correct link to the login page for future access.
First, enter the email address you will be using as the organizer of this fundraiser.
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Then create a password.
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Our lawyer insists you also review and agree to our Terms of Service and Privacy Policy.
Next, you will be asked to enter your name and phone number.
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*Your phone number is needed for delivery purposes and will not be seen by other fundraiser participants.
Finally, enter the name of the organization that you're running the fundraiser on behalf of, and select which geographic area you are in.​​​​
Step 2. Join a campaign
We have added a new feature to make it easier for organizations that wish to run more than one fundraising sale throughout the season. (PLEASE NOTE: The option to run multiple fundraiser sales is only available to groups in British Columbia at this time.)
Click on the red button that says "Add a campaign"
A popup window will appear. Select the campaign you wish to participate in and the window will expand to reveal some more information entry fields.​
Enter the target amount you are hoping to raise.
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Enter the purpose you intend to use the raised funds for. (This will be visible to all participants).
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Enter the name of the location where you will get the apples delivered to. (ie the name of the school or facility)
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Enter the delivery address.
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(*You will be able to edit all of these details later, if needed.)
Click on the red button that says "Add campaigns" to complete the process.
Step 3. Create and distribute your campaign link
Your campaign link is a unique trackable link created specifically for your fundraising campaign. Everyone that clicks on it will be directed to your group's private platform and store. All orders made through this link will be credited to your fundraising campaign.
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Once you have added a campaign, two links will be created for you: your campaign link and your sales link.
The Campaign Link is the one you will send to your group.
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Click the button to copy the link, then paste it into your fundraiser announcement(s) and send it your group members.
What's the difference between the campaign link and the sales link?
The Campaign Link is the one you will send to all of your organization's members. This link gives your members the option to create their own sub-account so that they can sell apples to their contacts on behalf of your fundraiser. This way you can easily track all of the sales made by each group member. This also gives your group members a chance to earn discounted pricing on their personal apple purchases.
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Your Sales Link is for you to send to your personal contacts outside of your group membership (ie your own friends, family, co-workers etc.). This link just offers the recipient the chance to buy some apples in support of your fundraiser. These sales will be credited to you and tracked separately in your Organizer Portal. This link is how you, as the campaign organizer, can earn discounted pricing on your personal apple purchase.
Congratulations! You're all done.
Your fundraiser has been launched and is now running. Our app will take it from here. Time to put your feet up and enjoy a refreshing beverage.
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NEXT PAGE: Managing Your Fundraiser
TIPS FOR A MORE FRUITFUL FUNDRAISER
"Many a small thing has been made large by the right kind of advertising." -- Mark Twain
Email is king
There are many ways to spread the word about your fundraiser, but email remains the most effective method. An announcement to your group's mailing list is the fastest and easiest way to get the ball rolling.
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Social media packs a punch
Platforms such as Facebook and Instagram are excellent for getting the attention of others with eye-catching images. If your group has a page on one of these sites, make a quick post to let your followers know about your sale.
We have a few pre-formatted graphics available for you to use for this purpose. These files can be found on the "Promote" page of your account dashboard. Choose the one(s) you like best and post them with a brief written message, and don't forget to include your Campaign Link.
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Gentle reminders make a huge difference
Industry studies have repeatedly shown that groups that send out four or more emails during their fundraising campaign will raise an average of 70% more than groups that send only 1-2 emails.
Be sure to take opportunities to remind and encourage everyone, especially as the sales deadline is getting near. We typically see close to 40% of sales occur in the last three or four days of a fundraising campaign. Procrastination is real. We all have very busy lives and even the best intentioned supporter may get side-tracked.
**IMPORTANT Make sure to include your Campaign Link in every email.